{"id":19905,"date":"2024-11-20T17:51:02","date_gmt":"2024-11-20T16:51:02","guid":{"rendered":"https:\/\/www.mmcompany.eu\/?p=19905"},"modified":"2024-11-22T11:48:13","modified_gmt":"2024-11-22T10:48:13","slug":"cross-marketing-stronger-together","status":"publish","type":"post","link":"https:\/\/www.mmcompany.eu\/en\/cross-marketing-stronger-together\/","title":{"rendered":"Cross marketing: stronger together"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"19905\" class=\"elementor elementor-19905 elementor-19871\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ef5971a e-flex e-con-boxed e-con e-parent\" data-id=\"ef5971a\" data-element_type=\"container\" data-settings=\"{&quot;container_type&quot;:&quot;flex&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f4b87dc dce_masking-none elementor-widget elementor-widget-image\" data-id=\"f4b87dc\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.16.0 - 17-10-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"1500\" src=\"https:\/\/www.mmcompany.eu\/wp-content\/uploads\/2024\/11\/4.jpg\" class=\"attachment-full size-full wp-image-19874\" alt=\"\" srcset=\"https:\/\/www.mmcompany.eu\/wp-content\/uploads\/2024\/11\/4.jpg 1500w, https:\/\/www.mmcompany.eu\/wp-content\/uploads\/2024\/11\/4-300x300.jpg 300w, https:\/\/www.mmcompany.eu\/wp-content\/uploads\/2024\/11\/4-1024x1024.jpg 1024w, https:\/\/www.mmcompany.eu\/wp-content\/uploads\/2024\/11\/4-150x150.jpg 150w, https:\/\/www.mmcompany.eu\/wp-content\/uploads\/2024\/11\/4-768x768.jpg 768w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c0cd8bb elementor-widget elementor-widget-text-editor\" data-id=\"c0cd8bb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.16.0 - 17-10-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Cross marketing is a collaborative strategy where two or more companies, offering complementary products or services, join forces to promote each other. This approach not only reduces marketing costs but also enables access to new markets by sharing resources and audiences. For design companies, particularly those embodying the essence of Made in Italy, this means seamlessly integrating aesthetics, values, and offerings to craft memorable consumer experiences.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6744309 dce_masking-none elementor-widget elementor-widget-image\" data-id=\"6744309\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"1084\" src=\"https:\/\/www.mmcompany.eu\/wp-content\/uploads\/2024\/11\/3-crop.jpg\" class=\"attachment-full size-full wp-image-19886\" alt=\"\" srcset=\"https:\/\/www.mmcompany.eu\/wp-content\/uploads\/2024\/11\/3-crop.jpg 1500w, https:\/\/www.mmcompany.eu\/wp-content\/uploads\/2024\/11\/3-crop-300x217.jpg 300w, https:\/\/www.mmcompany.eu\/wp-content\/uploads\/2024\/11\/3-crop-1024x740.jpg 1024w, https:\/\/www.mmcompany.eu\/wp-content\/uploads\/2024\/11\/3-crop-768x555.jpg 768w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f2587a elementor-widget elementor-widget-text-editor\" data-id=\"8f2587a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Partnering with complementary businesses unlocks synergies, amplifies visibility, and creates a more profound impact on a fragmented and complex audience\u2014making it possible to successfully navigate expansive and competitive markets.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a10cbc dce_masking-none elementor-widget elementor-widget-image\" data-id=\"5a10cbc\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"450\" height=\"800\" src=\"https:\/\/www.mmcompany.eu\/wp-content\/uploads\/2024\/11\/2.gif\" class=\"attachment-full size-full wp-image-19891\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b6fa2a6 elementor-widget elementor-widget-text-editor\" data-id=\"b6fa2a6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"letter-spacing: 0.16px; font-family: PlantinMTPro, -apple-system, system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;\">We recognize that a strategic approach rooted in cross marketing can transform challenges into growth opportunities. That\u2019s why we collaborate closely with our clients to encourage and maximize such virtuous endeavors. A prime example is the cross marketing initiative between Sitia, Codutti, Olev, and Matteo Pala as they venture into the U.S. market.<\/span><\/p><p>\u00a0<\/p><p>For this partnership, we meticulously developed the concept, oversaw the choice of finishes for the exhibits, planned the design of the shared space at ICFF and BDNY New York for 2024, and defined the communication of the collaboration.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ddce98 e-flex e-con-boxed e-con e-child\" data-id=\"3ddce98\" data-element_type=\"container\" data-settings=\"{&quot;container_type&quot;:&quot;flex&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Cross marketing is a collaborative strategy where two or more companies, offering complementary products or services, join forces to promote each other. This approach not only reduces marketing costs but also enables access to new markets by sharing resources and audiences. For design companies, particularly those embodying the essence of Made in Italy, this means&#8230;<\/p>\n","protected":false},"author":3,"featured_media":19873,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[99],"tags":[],"class_list":["post-19905","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-stories"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Cross marketing: stronger together - MM Company<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mmcompany.eu\/en\/cross-marketing-stronger-together\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cross marketing: stronger together - MM Company\" \/>\n<meta property=\"og:description\" content=\"Cross marketing is a collaborative strategy where two or more companies, offering complementary products or services, join forces to promote each other. 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