Creativity never emerges from a single place, it is an inner movement nourished by spaces, encounters, and unexpected discoveries. For Barbieri Magalini , the creative duo behind MM Company, travel is not an escape but a working methodology: a means of gathering stimuli, breathing in diverse cultures, and allowing themselves to be influenced by languages, materials, and atmospheres that belong to the entire world.
The spirito nomade is embedded in their DNA and manifests as a constant curiosity toward everything original, distant, and yet undiscovered. Each journey becomes an archive of insights and inspirations: a texture observed in a Marrakech riad, a Japanese chromatic combination, a look spotted on the streets of New York City. Everything transforms into creative matter, ready to reveal itself in a future project.
In an era when freedom of movement is threatened in many parts of the world, the ability to travel assumes an even more profound significance. Being free to move means being able to observe with one’s own eyes, build cultural bridges, and share beauty and thought.
It means keeping alive curiosity, empathy, and the capacity to see beyond one’s own borders. Because authentic creativity is everywhere. It resides in the places we traverse, the people we encounter, and the horizons we choose to explore.
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